Goodies Card is  a  customer  relation  and  engagement  platform  to  improve sales, marketing, and service-related interactions. It attracts and wins potential  customers while  retaining the loyalty  of  the existing  customers by  reducing  customer  management  costs.  As  a  business  communication  platform  using  different  channels  Goodies  Card  integrates  digital  and  social  media  for  improving  and  focussing  on  customer retention and ultimately driving sales and profitability.  Goodies  Card  is incubated in  CIDAT, Tiruvalla, Kerala, India. This  start-up  venture is  owned  and  managed  by  PeacePeoplePlanet.Org providing Angel Investment. The Goodies Card was first introduced to encourage the new voters of the National Election April 29, 2019.

Mr.  P.  B.  Nooh,  District  Collector,  Pathanamthitta  asked  CIDAT  to  get involved  in  the  “Project Happiness” of the District Administration and the Kudumbashree Mission. The  main objectives of Project Happiness are:

• You are not Alone, We are with you
• Care for the Destitute
• Rehabilitation of the Destitute
• Continuing Help
• The Youth Social Action for the Aged
• Altruism is Human
• Neglect is a Sin and Great Torture.

CIDAT  was  asked  to  take  the  responsibility  of  identifying  youth  volunteers  for  Pulikeezhu Grama Panchayat and Tiruvalla Municipality area from different colleges who  are willing to work in this project. The initial work of identifying the beneficiaries had  already been done by the Kudumba Shree Mission Workers. However, it was found very  difficult to identify the locations of these beneficiaries as they were usually situated in  remote places and their whereabouts are less known to many. CIDAT trained the Kudumba Shree Mission Workers how to integrate Google map with  the locations of the beneficiaries and to share it in the common platform of Tiruvalla.in  website.  Now,  about  200  locations  are  uploaded  in  the  Ya!  Help  database  and  it  is  accessible  to  all  Volunteers,  all  Kudumba  Shree  Mission  Workers,  Police,  Panchayath/Municipality,  District  Administration,  and  the  District  Collector,  ref.  www.tiruvalla.in/ya-help/  CIDAT is planning to develop an App for this technology integration platform including  several services to the beneficiaries and the volunteers.

Precisomics Labs – Genomics-based Precision Healthcare & Wellness Services for Prevention, Diagnosis and Prognosis

The main objective of Precisomics Lab is Prevention, Diagnosis and Prognosis using Precision Medicine. It uses genomic information for proactive care, risk estimation, early intervention, and lifelong support. By using genomics, proteomics, metabolomics, and microbiome, Precisiomics Labs aims to develop as a brand that is synonymous with personalized and precision medicine, and as a leader in diagnoses related to gastroenterology, neurology, oncology, and cardiology. Precisiomics Labs represents a new beginning for health and wellness.

CIDAT) (https://www.cidat.in), started expanding its base in close association with Kerala Start-Up Mission (KSUM), Government of Kerala, India (https://startupmission.kerala.gov.in) for the establishment of INNO-ARK, (http://inno-ark.com) in Tiruvalla. INNO-ARK  (Innovation Park), is an unprecedented Start-up Facility, Technology Business Incubator (TBI), and Co-working Space with special emphasis on Healthcare Innovations spread across Kerala. The launch of INNO-ARK is part of the decision of KSUM to decentralize its activities and to make available the start-up extensions and common lab facilities in different districts/regions of Kerala.